Exactly What To Say: when you want to tell someone about your products

Exactly what to say: when she says “no”
September 24, 2018
What’s so scary about Direct Sales?
October 30, 2018

The number one reason direct sales consultants fail to tell people about their products is that they fear rejection.    

Have you ever been visiting with a friend who you know is a perfect fit for your products or services, but feel funny about bringing it up?  What could happen? She could make a funny face and tell you she isn’t interested, right?

It’s critical to have language to share your products and services with people to create a successful business.

This is important, because otherwise, how are they going to know about your amazing products and services?

For example, if you meet a friend for lunch one day and find yourself thinking, ” I just know she would love our ______________ (insert your product or service).  But I don’t know how to bring up the topic.” It would be weird to just come out and say, “Hey, you need __________________!”
Who likes being told what they need?

You realize that not everyone is going to want your product or service, all you really want is the opportunity to tell them about it.  After that the decision is hers!

Fret not!  Here’s exactly what to say:

I’m not sure if this is the right idea for you, but I’d love to take a moment to tell you about it.  May I share?

Why does this work?  Let’s take a closer look at the construction of these two sentences.  

  • “I’m not sure if this is the right idea for you” communicates that you are not going to pressure her — it’s safe to listen.  Plus, it also builds curiosity in the other person! The added benefit is it tells YOU that you don’t expect this to be for everyone.  In this way you inoculate yourself against “rejection.” She may “reject” hearing about the product, but she won’t be rejecting you. 
  • But” negates what came before it.  Which in essence says to the client, “you might want to learn more about this.”  Let’s face it — that’s what you really want to say, right?
  • “I’d love to take a moment to tell you about it,” is an honest statement.  You would like to take a moment to tell her about it.
  • “May I share?”  Is asking permission, which is polite.  And the word “share” communicates rapport.  When she says “yes,” (which most people will), she is now open to listening.  If she says, “no,” (which is rare) simply say, “I understand” and go on to the next topic of conversation.

Here are a few examples of how to use this sentence,

Your friend says, “I’m so frustrated with ________ (problem your product solves)!”

You say, “I’m not sure if this is the right idea for you, but I’d love to take a moment to tell you about it. May I share?” When she says, “yes,” tell her about your products and the results you (and/or your clients) are getting.

Or

Your client says, “I love your products, but I just cannot afford them!”

You say, “I’m not sure if this is the right idea for you, but I’d love to take a moment to tell you about it. May I share?” When she says, “yes,” tell her about hosting a party to get her wish list at a discount or possibly for free, while helping her friends get ______________ (results your products provide).

Or

Your downline says, “I’m so frustrated.  All my hostesses are cancelling!”

You say, “I’m not sure if this is the right idea for you, but I’d love to take a moment to tell you about it. May I share?” When she says, “yes,” tell her about your hostess coaching strategy which has helped you decrease cancellations.

Add this powerful phrase to your conversations and you will enjoy rejection-free sharing at every opportunity!

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